Global Vision

Nike today has operations all around world in more than 160 countries throughout 6 continents. Nike manufactures all around Asia having that side of the world know all about the brand. For Nike mainly being a sports brand Nike tries to target all major sports especially soccer. Soccer being the most popular sport in the world Nike had the opportunity in 2009 to sponsor the world cup finals. By doing just that Nike had cut his competitions away and got their image notice even more.